Sterling Valley Systems, Inc. d/b/a Inntopia

Sterling Valley Systems, Inc. d/b/a Inntopia supplies destination travel technology booking and reservation systems for call centers and travel marketing websites. Users of Inntopia’s products include central reservation agencies, destination marketing organizations, resort associations, property management companies, and tour operators.

Inntopia came to VEDA to help them invest in infrastructure upgrades aimed at improving performance and reliability of the company’s web applications. Utilizing $157,855 in VEDA financing, Inntopia’s $175,394 investment plan also included transferring production and development functions to a virtualized environment. The company’s system upgrades will help to increase flexibility and speed of deployment, and allow for faster expansion of capacity as Inntopia’s customer base grows and transaction volumes increase. Inntopia employs 14 persons, a number expected to grow to 22 within three years of the investment project.